People duck as a natural reflex when something is hurled at them. Similarly, the excellence reflex is a natural reaction to fix something that isnt right, or to improve something that could be better. The excellence reflex is rooted in instinct and upbringing, and then constantly honed through awareness, caring, and practice. The overarching concern to do the right thing well is something we cant train for. Either its there or it isnt. So we need to train how to hire for it.

Setting the Table by Danny Meyer