First, think about execution more sequentially than in parallel. Work on fewer things at the same time, and prioritize hard. Even if you're not sure about ranking priorities, do it anyway. The process alone will be enlightening. Figure out what matters most, what matters less, and what matters not at all. Otherwise your people will disagree about what's important. The questions you should ask constantly: What are we not going to do? What are the consequences of not doing something?

Amp It Up by Frank Slootman