We also tend to undervalue the elementary ideas and overvalue the complicated ones. Most of us get jobs based on some form of specialized knowledge, so this makes sense. We dont think we have much value if we know the things everyone else does, so we focus our effort on developing unique expertise to set ourselves apart. The problem is then that we reject the simple to make sure what we offer cant be contributed by someone else. But simple ideas are of great value because they can help us prevent complex problems.
The Great Mental Models by Shane Parrish